This Dating Site Called Freckles "Imperfections," and People Are Not Having It

This Dating Site Called Freckles "Imperfections," and People Are Not Having It

When I was a little kid, I used to hate my freckles. I hated that they would pop up uncontrollably whenever I went outside, no matter how much sunscreen I used, but mostly, I hated that they made me look different than the other kids in my class. Now that I'm a grown-up, I actually love my freckles and try not to hide them with makeup—but apparently, not everyone agrees with my love for my spots.

The Guardian reports that Match.com has released an ad in the London Underground that features a woman with red hair, hazel eyes, and a face full of freckles, with the text, "If you don't like your imperfections, someone else will." The ad is part of their campaign surrounding #LoveYourImperfections, which ostensibly aims at getting people to feel good about themselves. But that is not how it went over with the London public. Here's how they reacted

The U.K.'s Advertising Standards Authority has received around "half a dozen" complaints about the ads, with people calling them "bullying" and cruel, but the group hasn't launched an investigation yet. Match.com responded with the following statement:

    We have taken note of the response about our advert concerning freckles. Following this feedback, we are in discussions with our relevant partners about removing these posters as soon as possible. We believe freckles are beautiful. The intention of our "Love Your Imperfections" campaign is to focus on the quirks and idiosyncrasies that people wrongly perceive to be imperfections—this can include freckles, a feature that is sometimes seen as an imperfection by people who have them. We're sorry if this ad has been interpreted in a different way and we apologize for any offense caused, this was not our intention. Our overall campaign is all about celebrating perceived physical and behavioral imperfections, from having freckles to being chubby, messy or clumsy. The adverts are designed to encourage everyone to be proud of their individuality, as the features that make us unique are often the ones that make us most attractive.

The bottom line is this:  Freckles, "chubbiness," and a tendency to leave socks all over the house are what make you awesome, not what make you "imperfect." There's no such thing as perfect, anyway, no matter what a subway ad might imply.

source by : http://www.womansday.com/style/beauty/a54527/match-ad-freckles-imperfections/

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How to Spring Clean Your Beauty Products

How to Spring Clean Your Beauty Products

Spring cleaning isn't just about vacuuming an entire year's worth of breadcrumbs from your car or finally finding out what's been hiding under your couch cushions. It's also a time to finally sort out the clutter that's accumulated into a precarious pyramid in your bathroom. (How did we even end up with four open, half-used bottles of shampoo in the shower in the first place?)

To make sure your bathroom no longer resembles a beauty-product-filled junkyard and more like, you know, a bathroom, try these simple steps to make sorting out the mess a little more manageable.
1 Give your beauty products a check-up.

You've probably been told that, like food, beauty products have a shelf life. But because we're not eating them, sometimes we forget. And it's so hard to part with that blue mascara you impulse-bought two years ago—what if you'll actually need it someday?


Seriously through, the key to decluttering any room is throwing out what you realistically don't need. And if you've only worn that blue mascara once in the entire time you've had it, you can probably live without it.


Still can't let go? Blogger Kyla Rae McCabe breaks down how she does it here.

2 Combine products into one container. 

Well hello, four open, half-used bottles of shampoo. The time has come to combine them into one bottle. That way you don't have to choose between moisturizing, volume-building, and frizz-fighting.


This tip can also work with products like moisturizers or body washes. You just have to be careful to avoid combining products with ingredients that don't react well with each other, like retinol and alpha hydroxy acids.

3 Use a Tic Tac container to store bobby pins.

Isn't it annoying how easy it is to go from having 100 bobby pins to having none? Even more annoying is when they pop up in random spots all over your house (the dishwasher? Seriously?) when you don't need them.


Instead of tossing your empty Tic Tac containers into the recycling bin, try repurposing them into an easy place to store your bobby pins. To add extra prettiness, decorate them with Washi Tape with blogger Laura Trevey's easy instructions.

source by : http://www.womansday.com/style/beauty/g2342/organize-beauty-products/

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Woman Are Getting Sandal-Ready Feet with a Cult Beauty Product Called "Baby Foot"

Woman Are Getting Sandal-Ready Feet with a Cult Beauty Product Called "Baby Foot"

Sandal season is here, which also means it's time to bare those cracked, dry, and callus-loaded soles—yikes! But now there's one beauty product that is claiming to repair and transform rough, dry, and cracked soles—and it's getting a lot of hype.

Called Baby Foot, the Korean foot peel product is basically two plastic booties lined with gel. After soaking your feet in the gel for one hour and then rinsing off, the product causes dry skin to peel away three to seven days later. The gel contains alpha hydroxy acids (AHAs), or fruit acids like latic, glycolic, and citric acids, that break down layers of dead skin and the cell structures that hold the dead skin together, according to Prevention.

It's become hugely popular since being introduced to the United States in 2012, and people can't stop sharing their foot peeling photos and videos online:

While the before and after images are pretty convincing, we couldn't help but wonder—is it too good to be true? And is it safe?

"I have patients who swear by Baby Foot—it does work," Dr. Debra Jaliman, MD, a dermatologist at the Mount Sinai School of Medicine in New York City, told Prevention. "It basically acts as a very strong exfoliant."

But before you try it, dermatologists have a few warnings: You shouldn't use Baby Foot if you have any kind of open sore or even a small cut on your foot, since the AHAs will get in there and cause some very intense pain (not to mention put you at risk for a skin infection). You also shouldn't try it if you have sensitive skin or eczema, and you should definitely avoid it if you're diabetic because you could have nerve damage that prevents you from feeling burning sensations.

Baby Foot is available online, but if you're looking for another option that perhaps sounds less intense—because we all know the worst way to style a sandal is with a crusty sole—you can try exfoliators like the Diamancel Foot Buffer, or the Emjoi Micro-Pedi Callus
Remover.

source by : http://www.womansday.com/style/beauty/advice/a54573/baby-foot/

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There's a New Beauty Treatment for Dating App Fatigue

There's a New Beauty Treatment for Dating App Fatigue

Imagine this scary scenario: You've spent so much time on dating apps swiping left and right, super-liking and exchanging witty banter that by the time you go to meet your future Tinder husband, you've lost all feeling in the pads of your fingers and your hands are so weak they can barely hold up your wine glass. It won't matter if you have a blowout and those Levi's jeans that make your ass look great, he'll take one look at your fatigued mitts and know what you've been up to.

Luckily, finally, there's a solution to this very millennial problem: The Swipe Right Hand Massage, a 30-minute massage-and-exfoliation treatment being offered at Bliss Spas in NYC and Hoboken. "With the onslaught of dating apps, the additional 'swiping right' can take its toll," explains Bliss massage therapist Laura Ann Conroy. "Overuse can lead to injury that may result in pain or discomfort in the hand, wrist or arm." At $80, the service isn't cheap, but sometimes you have to do what it takes to stay in the game. Or you could always just move to Denver—we hear the ratio of single men to women is high, and the air is a lot cleaner.

source by : http://www.harpersbazaar.com/beauty/health/a14833/beauty-treatment-for-dating-app-fatigue/

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Today's Beauty Secret

Today's Beauty Secret

BAZAAR's beauty expert reveals the tricks and must-have products behind the prettiest hair and makeup looks on the red carpet. Plus, see all the beauty secrets from Summer 2015 here.

source by : http://www.harpersbazaar.com/beauty/g5029/todays-beauty-secret/?

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